Direct media solutions
Grand River Direct Media Solutions is a program of print products and services aimed at mass marketing to the consumer. Our solutions have one purpose: achieving your marketing goals by using cost-effective, dimensional and interactive print media to increase response rates. We have a team of experts on staff to assist you in conceptualizing and designing a direct mail or insert piece that will be noticed when it is received in the mail or in the Sunday newspaper. It is widely acknowledged that the more interactive and engaging you make your print media, the greater likelihood it will yield a response to your offer or call to action. Interactive elements will increase recipient dwell time; each second that your piece remains in the hands of the consumer translates into additional business. Taking advantage of interactive print media possibilities requires the immersion of the creative content into the physical design of the product … this is what we help you do.
Advertising inserts
Grand River Printing & Imaging is a premiere national provider of advertising inserts. Whether you are looking for high-volume FSIs, marriage mail pieces or bill stuffers, we can produce a wide range of product sizes and shapes. Meanwhile, we offer specialty inline finishing capabilities such as contour cutting, pattern glue, remoist glue, perforation and more. When it comes to version changes we are expert in handling plate changes and keeping the product organized and in the correct sequence. Deliveries to newspapers, post offices, mailing insertion or lettershop destinations coast-to-coast is what we do. In short, you can rest easy that everything will arrive where it is supposed to arrive, when it is supposed to be there.
GreenMedia™
Sustainable Print Programs That Add Value
Sustainable practices are expected at every level of business and government today. What better way to convey that your organization is doing the right thing by the environment than through your paper-based communications and marketing materials. To do this, you need a supplier that leverages the latest in sustainable print media to add value to your publications and print collateral. Grand River’s GreenMedia™ program is designed with a unique blend of environmentally responsible print production materials and processes. It is the most sustainable print media available anywhere and we would like to show you how.
Publications
We are the publication service provider that understands your business needs. We can save you money and time because we understand the multi-media and fast-paced requirements of today’s publishers:
- Editorial and advertising content needs to be created for publication in print and on the Web at the same time.
- Effective reproduction of advertising content is critical to your business success.
- Writing and designing attractive content is the key to building and maintaining a loyal readership.
- Affordable software technologies should be used to decrease production times and reduce costs.
Commercial print
Your marketing collateral or catalog projects will benefit from our capabilities in the high-end color reproduction arena. With our ability to produce process color with one or two spot colors plus coatings, we can help you highlight features of marketing campaign. With our color management expertise you can be assured that your product photography will exhibit the range of color found in the products themselves. Meanwhile, with the addition of stochastic screening, your product imagery will have the highest fidelity of detail available anywhere in commercial offset lithography.
Grand River Printing & Imaging (GRPI) manufactures and markets commercial and corporate printed products. Our products include annual reports and catalogs, magazines and newspapers, advertising inserts, and direct mail items.
